SEO Executive

Job Description:

We are seeking a highly motivated and skilled SEO Executive to join our dynamic marketing team. As an SEO Executive, your primary responsibility will be to improve the online visibility and search engine rankings of our company’s website and digital assets. You will work closely with the marketing team to develop and implement effective SEO strategies that align with our business goals.

Responsibilities:

Conduct keyword research to identify relevant search terms and trends for targeted content optimization.

Optimize website content, including meta tags, headings, and on-page content, to improve search engine rankings.

Perform technical SEO audits to identify and resolve website issues that could impact organic search performance.

Monitor and analyze website traffic, search rankings, and other SEO metrics to identify opportunities for improvement.

Develop and implement link-building strategies to enhance domain authority and backlink profile.

Collaborate with content creators to ensure that SEO best practices are incorporated into content development.

Stay up-to-date with industry trends, search engine algorithms, and SEO best practices to maintain a cutting-edge approach.

Conduct competitor analysis to identify areas for improvement and benchmark our performance against industry standards.

Utilize SEO tools and software to track and report on key performance indicators (KPIs) and overall campaign success.

Provide regular reports and insights on SEO performance to stakeholders and management.

Requirements:

Proven experience as an SEO Executive or similar role with a successful track record of improving search rankings and organic traffic.

Proficiency in using SEO tools and analytics platforms, such as Google Analytics, Google Search Console, SEMrush, Moz, etc.

Solid understanding of on-page and off-page SEO techniques and best practices.

Knowledge of website HTML, CSS, and JavaScript for technical SEO analysis.

Excellent analytical skills and the ability to interpret data to make informed decisions.

Strong communication skills, both written and verbal, to collaborate with team members and present findings.

Self-motivated and proactive with a passion for staying updated on the latest SEO trends and developments.

Bachelor’s degree in Marketing, Business, or a related field is preferred.

Join our team and be part of a vibrant environment that encourages innovation and creativity. As an SEO Executive, you will play a crucial role in driving our digital presence and enhancing our online visibility to reach our target audience effectively.

Job Category: SEO Executive
Job Type: Full Time
Job Location: kolkata

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